SEO Course 2025 – Master the Art of Ranking on Google
Course Overview
The SEO Course 2025 is designed to help you unlock one of the most powerful digital marketing skills—Search Engine Optimization (SEO). When done right, SEO can bring your website to the top of Google search results and open doors to millions of potential visitors, leads, and sales.
People use Google every day to search for answers, products, and services. Knowing how Google and other search engines work gives you a serious edge in today’s online world. This course breaks down the core strategies, tools, and techniques you need to rank higher and stay ahead of your competitors.
Built to match international standards, this free course teaches you everything from basic search engine functions to advanced optimization strategies. You’ll dive deep into keyword research, on-page and off-page SEO, content optimization, and Google’s ranking algorithms. You’ll also learn how to analyze performance using tools like Google Analytics and Search Console.
Meet Your Trainer
Usman Latif
MS in Communication Studies
Usman Latif is a seasoned Digital Marketer and Marcom Technologist with over a decade of experience. He combines marketing, UX, and communication strategies to help businesses grow online. He’s the founder of Marcom Works and Digital Marketing Pakistan™, and a Certified Digital Guru by Google.
Usman has trained professionals at top institutes like LUMS, and has consulted for global clients on platforms like UpWork, earning a 100% Job Success Score. His experience covers web, mobile apps, mobile games, and digital strategy development.
He’s also an active speaker and mentor, frequently invited to speak at conferences and sessions by organizations like Google, U.S. Embassy, OpenStreetMap, TiE, Elance, Payoneer, and several universities across Pakistan.
Course Details
- Duration: 12 Weeks
- Total Video Hours: 24
- Fee: Free of Cost
- Language: Urdu & English
- Who Can Join: Open for all – no prior SEO experience needed
What You’ll Learn
By completing this course, you will be able to:
- Understand how search engines like Google and Bing work
- Perform effective keyword research
- Create SEO-friendly content using targeted keywords
- Analyze how websites rank and how to plan your SEO accordingly
- Improve website structure to boost rankings
- Build strong on-page SEO, including meta tags, schema, sitemaps, robots.txt
- Use tools like Google Search Console and Google Analytics effectively
- Apply SEO strategies on WordPress using Yoast SEO plugin
- Execute successful off-page SEO (link building)
- Optimize content for YouTube, social media platforms, and app stores
- Perform competitor analysis and stay ahead in SERPs
- Use advanced techniques to outperform competitors
- Manage an entire SEO project from scratch
- Build and present detailed SEO performance reports
- Start earning by getting SEO-related freelance projects online
Why You Should Join
✅ Industry-standard course – aligned with global SEO practices
✅ Free of cost – gain professional training without paying a penny
✅ Hands-on exercises and real-world tools
✅ Led by one of Pakistan’s top SEO experts
✅ Perfect for freelancers, marketers, business owners, and students
Whether you want to grow your own website, boost your freelance career, or help businesses rank on Google – this course is your gateway to mastering SEO.
Enroll today and start ranking like a pro!
